Šumeki – Stories, Education, and Publishing. As the brand strategist, creative director and designer behind Šumeki, I had the privilege of collaborating on an extraordinary project that merges the enchanting realms of stories, education, and publishing. Šumeki sought to create a captivating experience for readers of all ages, inviting them to embark on an immersive journey of imagination and discovery. Drawing upon my expertise, I was entrusted with the task of rebranding Šumeki. We re-designed the logotype, created the new slogan, and designed and developed the new website. Šumeki represents a labor of love, a journey of imagination and creativity that I am honoured to have led. It is a testament to the power of stories, education, and publishing in shaping perceptions and inspiring individuals to explore and celebrate the world around them.